Skip to content (Press Enter)

Resonance HQ

Content Retargeting for SaaS, Part 1: Audience Personas

by adminUncategorizedDecember 12, 2013November 29, 2019

It’s a  first post in the Content Retargeting for Software as a Service series. Follow us on Twitter to get further updates. While B2C marketers can just export their XML feed, plug it into one of the retargeting platforms, kick back and relax watching the conversion level skyrocket, B2B/SaaS marketers are less lucky. We need to sweat …

Read More

The Uncontrollable Growth of Content: Quality Control

by adminUncategorizedDecember 11, 2013November 29, 2019

A comparison: the explosion of content marketing in B2B/B2C vs the rapid rise of independent apps on mobile devices a few years ago. I’m a little late to this party, possibly because I’ve only been working in this industry for only a short while. A little slideshow from our friends at Velocity has struck lasting note with …

Read More

Posts navigation

Previous Page 1 Page 2

Recent Posts

  • Unleash Your Content Into The Wild
  • 5 B2B Marketing Communities You Need To Know About
  • 5 steps that make our content go boom. Sort of.
  • Tick tock, tick tock. 24.1.14
  • So You Have Their Attention… What Now?

Recent Comments

    Archives

    • February 2014
    • January 2014
    • December 2013

    Categories

    • Uncategorized

    Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org
    © Copyright 2023 Resonance HQ. All Rights Reserved. Digital Download | Developed by Rara Theme. Powered by WordPress.